Overview
It is a small stick used to hit the golf ball; its price is still very high. You might easily wonder & questions will automatically pop up in your mind, like Why are golf clubs so expensive?
These may cost you several hundred and maybe thousands of dollars. You will be astonished by getting to know some of the high prices of some premium brands. Like why are pxg golf clubs so expensive, and why are Honma golf clubs so expensive too?
Don’t look any further, and you are at the right place. We’ll show you some of the reasons why golf clubs cost so much.
7 authentic factors why are golf clubs so expensive
Cost of Marketing
After manufacturing a decent high-quality golf club, the final work is marketing. Marketing can cost a lot nowadays. Marketing that works well can increase a product’s sales.
During golf tournaments, various advertising costs go up. Billboards and commercials can cost a lot, you know very well. And in today’s world, you must use multiple social media networks using digital marketing. You need to invest a lot of money to boost sales and reach more.
Many people may like the sport of golf, but there are very few die-hard fans of the game. So, in order to reach them, the golf club manufacturing companies need to spend a lot of money if a new golf club comes up in the market.
Cost of Materials
When you look at the specifications of the golf club, you can easily figure this out. You will see that golf clubs made with graphite cost much more than those made with steel. And this has several reasons.
Graphite tends to be a lighter material than steel. So, you can easily swing with much less effort with a graphite golf club. It is flexible and causes less vibration than its steel counterparts.
Although swinging hard may not be more important than accuracy, graphite golf clubs have more advantages. And so, they have a good amount of cost.
Durability
When you buy a golf club, you expect it to be durable. After using it for 15 years, you will see that many parts of your golf club will worsen. The driver and the wooden parts will be the ones that will get damaged first.
In order to increase longevity, stainless steel parts are introduced, which makes the golf club more durable. But using steel can have disadvantages too. It will make the golf club heavier. Graphite and hybrid types are introduced to solve the situation, which significantly raises costs.
The high price of golf driver
Titanium is one of the materials that golf drivers use. Titanium is light as well as strong. But titanium is a very costly material. It’s lightweight in structure and very easy to get used to it too.
Most golfers usually use steel as a golf driver. They have been using it for over ten years. If you can’t afford much, then steel will be the right option for you.
Research and development
Golf manufacturing companies pour enormous amounts of dollars into manufacturing the perfect golf club. The research and development wing works on continuous improvement, innovations, and whatnot.
New building philosophies are introduced from time to time. Physicists, chemists, computer engineers, designers, technicians, and people from various fields come together to improve and fine-tune golf clubs.
Golf businesses need to make a profit
At the end of the day, the golf club-making company needs to make a profit. In this high competition, the golf company makes efforts from research and development, manufacturing, marketing, and other related things for sales.
For example, if an overall cost of a golf club is 350 dollars, the golf company will sell the golf club for 500 dollars because the store that is selling the club is also making profits.
Each step of the supply chain in creating the golf club adds value. If you look at it from an economic perspective, you will be able to understand the reason behind it too quickly. Some golfers tend to buy branded golf clubs. Golf club-making companies know this and raise the price too.
Method of engineering and design
Those who study engineering know how hard engineering is. Designing a product is one of the crucial aspects of engineering. Looking at first glance, you may think it is very easy to build a golf club. But designing a golf club is very complex and intricate.
Many engineers spend hours and hours together in the design process of golf clubs. People from other fields work for it too. So, for the overall process, the price goes high for a golf club.
A massive breakthrough in innovation in the golf club field is quite rare. But engineers work for years to find new and improved existing methods, which raises costs certainly.
The efficiency of golf clubs is developing
Golf clubs are constantly improving. If you get played with various golf clubs over the years, you will notice the difference between various golf clubs. These improvements are not happening spontaneously.
The performance is improving for the relentless efforts of the research and development sector. As new materials are used and tweaked with the existing ones, as well as experimenting with various specifications, the cost goes up very high.
A final thought on why golf clubs cost so much
To sum up in a few words, mainly research and development, and branding are the main reasons for making golf clubs so expensive.
Besides, rich people mostly play golf, and thus companies tend to make their golf products high. Die-hard fans who will buy anything new without considering the price are also reasons.
But you don’t need to buy expensive golf clubs at the beginning. You may think, do expensive golf clubs make a difference?
But first, you should get the hang of the game. And test various clubs. Then slowly, you will notice the difference. At one point, you’ll be able to realize by yourself which club would fit you best based on your needs and tastes.
